Xiaohongshu Post Image Resizer

What matters

Xiaohongshu Post Image dimensions at a glance

Xiaohongshu post images at 1080×1440 use a 3:4 portrait ratio that dominates the platform's discovery feed. This format takes up maximum screen real estate in the two-column waterfall grid.

Xiaohongshu's algorithm and feed design strongly favor visually appealing, correctly formatted images. Posts with the optimal 3:4 ratio get more prominent placement and higher engagement in the discovery feed.

Non-standard ratios get cropped in the feed grid, potentially cutting off products, faces, or text overlays. Low-quality images are penalized by the platform's content quality filters.

Best practices

Use the crop intentionally

• Use high-quality, well-lit photography with a curated aesthetic — Xiaohongshu audiences expect polished visuals.
• Place key text and product details in the center to survive feed grid cropping.
• For multi-image posts, use the same 3:4 ratio across all images for consistent swipe experience.