What matters
App Store Screenshot — iPhone dimensions at a glance
iPhone App Store screenshots at 1290×2796 target the 6.7-inch display class (iPhone 15 Pro Max). These are the primary selling tool on your app listing — users scroll through them before deciding to download.
Screenshots are the most persuasive element on an App Store listing page. They show the actual product experience and can increase conversion rates by 25% or more when well-designed.
Wrong pixel dimensions are rejected during submission. Screenshots that show generic UI without context or benefit statements fail to convert browsers into downloaders.